Supply Triggered Marketing: Sell Supplies for Machines Not Under Contract
Chances are you only manage a small percentage of a client’s print and MFP assets with cost-per-page contracts. What about the devices you don’t manage? While the long-term goal is to get these devices under contract, wouldn’t it be good if you could sell them supplies in the mean time?
Supplies Triggered Marketing®
Your FMAudit system can automatically send toner purchase links when one of your client’s non-managed printers is about to run out of toner. The client receives a courtesy email. When they click on the link, it takes them to your toner store. It is like having a virtual supplies sales rep sitting beside every printer in your client’s office waiting to make a sale.
How It Works
- Your FMAudit system continually monitors every printer or MFP on your client’s network. (Unlike other solutions, we do not charge you to collect meters for non-managed assets.)
- When the toner level for an non-managed printer reaches a certain level, it generates a courtesy email to the client.The client clicks on the link in the email to purchase the toner from your online store. (Don’t have an online store? No problem. We’ll set one up for you)
- You make incremental supply sales!
Learn more about how to grow your revenue with Supply Triggered Marketing® from FMAudit--contact us today.
