Supply Triggered Marketing: Sell Supplies for Machines Not Under Contract

Chances are you only manage a small percentage of a client’s print and MFP assets with cost-per-page contracts. What about the devices you don’t manage? While the long-term goal is to get these devices under contract, wouldn’t it be good if you could sell them supplies in the mean time?

Supplies Triggered Marketing®

Your FMAudit system can automatically send toner purchase links when one of your client’s non-managed printers is about to run out of toner. The client receives a courtesy email. When they click on the link, it takes them to your toner store. It is like having a virtual supplies sales rep sitting beside every printer in your client’s office waiting to make a sale.

How It Works

• Your FMAudit system continually monitors every printer or MFP on your client’s network.
• When the toner level for an non-managed printer reaches a certain level, it generates a courtesy email to the client.The client clicks on the link in the email to purchase the toner from your online store.
• You make incremental supply sales!

Learn more about how to grow your revenue with Supply Triggered Marketing® from FMAudit--contact us today.